Increasing employee retention is something every company strives for because it means that you retain your employees until you create the perfect team. Retaining employees is relatively difficult for every company, but it is necessary. When you’re trying to scale a content agency, employee retention automatically becomes your top priority. This is because a content agency’s number one priority is the consistency of quality, and the only way to ensure...

Employee engagement is an issue that is faced by almost every company. Disengaged employees can lead to lower productivity and higher employee turnover. This makes employee engagement an important aspect of running a business. This is truer if you’re running a copywriting business because you need your employees at their very best at all times, to produce good content. Disengaged employees at your copywriting business can lead to lower quality...

The short answer is: it depends. Let me explain. I’ll start with why you should do NaNoWriMo. To start off, there is a fear and a strength that comes from the act of attempting to write 50,000 words in 30 days. It reminds me a little of writers boot camp, where only the ‘strong’ survive. If you are already a practicing writer and you just need that focus and the...

Whether you want to learn how to write a romance novel or a thriller, read on, as all of the following tips will lead to a more readable book, no matter the genre. Ignore the reader In the beginning stages (especially if you are a new writer) you will want to ignore the reader. Fall into your own imaginary world, without the criticism or views of the outside world. This can...

So your dialogue sucks. It’s ok, it can be tricky. In the following I am going to give you the basics on how to write dialogue. If you follow most of these tips, your dialogue will go from stunted to smooth sailing. Drop the adverbs (immediately) I cannot stress this enough. Don’t. Overdo it. With. Adverbs. If you are confident in your writing, you don’t need adverbs. It’s a bold...

It has been said many times: practicing writing is like building up a muscle. That is why it is important to start small, build up your strength, and to sharpen your tools in your writerly tool kit. Today I am going to give you the goodies, so that you can improve 7 aspects of your writing, using the following exercises… 1. Freewrite This exercise will allow you to fall into...

Perhaps you are looking to write an idea that’s been on your mind for years and you just want to get it from your mind, into the computer, or perhaps you’re an experienced writer with a deadline, or you’ve reached breaking point as you can never seem to make it to the third act? Whatever your reasoning, I am going to help you, to the best of my ability, to...